Inman Review: VoxDirect makes text marketing simple

A “MailChimp” for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture. Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. VoxDirect is a text marketing and virtual phone system … Read more

Email marketer ActivePipe rolls out brokerage-wide nurture campaigns

Email marketing service provider ActivePipe has unleashed a new feature for brokerages that will empower them to automate outreach campaigns on behalf of their agents, according to a press release. Called simply “Nurture,” the feature will allow for quick and measurable distribution of client nurture campaigns at scale across an entire office or brokerage. ActivePipe … Read more

Get after it! 7 text messaging tips to better engage leads and clients

Is it even worth including the statistics on how much we use text messaging? Texting is now a central part of client outreach in the real estate industry. Agents use texting in lead generation, lead nurture, escrow dealings and general business communications. Most major software providers offer text marketing, and some even provide methods to send video … Read more

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