7 marketing tools that’ll help you strategize business growth with ease

Quality marketing drives business growth, but creating it can be overwhelming for busy real estate agents, especially amid a summer selling season that never ended. These seven marketing tools have helped me drive growth in my own real estate business, and we’re using them to help our agents as well. 1. MoxiWorks MoxiWorks offers a … Read more

Be an off-market pro: 10 tips to find hidden inventory

With more buyers competing for fewer homes, it’s more essential than ever for agents to find ways to stay relevant. And the best way to do that is to bring your clients inventory they didn’t even know existed. Here’s how. There are about 140 million housing units in the U.S., according to 2019 data from … Read more

Ramsey vs. eXp: The coaching company takes aim at the brokerage

Well-known business coach Dave Ramsey and his company appear to have gone on the offensive against eXp Realty, telling the firm’s agents that they will no longer work with them unless they switch to another brokerage. Agents began learning they’d have to choose between their brokerage and their coach’s firm last week, according to multiple … Read more

The New Normal: What if everyone just stops paying for leads?

“The New Normal” is a multistory Inman series exploring what’s returning to normal after the pandemic fades and what will never be the same. Check back tomorrow for a new installment and join us June 15-17 when we take the conversation live at Inman Connect. There’s no shortage of real estate marketing advice and strategy available to … Read more

4 leadership traits you need to build a thriving real estate team

This June, Inman’s editorial theme is Teams — we’re going to go deep on what it takes to grow your team amid this intense seller’s market. And if you’re not already a subscriber to our Teams Beat email newsletter, sent every Thursday, sign up now. Real estate continues to boom across the U.S. in 2021. … Read more

Tired of paying for leads? How to switch from buying to earning

Kris Lindahl’s recent article on why buying leads isn’t a healthy way to build your business highlighted the bifurcation in the industry between those agents who do buy and work online leads versus those who do not. I’ve been in the real estate business for over 20 years and have seen the pendulum swing from … Read more

Here’s how this agent generated $108K on TikTok in 2021 (so far)

Many would say that TikTok is just child’s play. If you consider over $108,000 in five months directly from TikTok child’s play, then sign me up. When Glennda Baker committed to using more videos in her marketing and outreach efforts, she had no idea how TikTok would impact her business.  While others balked at TikTok, … Read more

Blimp’s blockchain partnership will incentivize leads to share information

Deal-collaboration app Blimp has announced a partnership with Home Network Foundation, an organization using blockchain to decentralize the transaction. Deal-collaboration app Blimp has announced a partnership with Home Network Foundation, an organization using blockchain to decentralize the transaction and make the value of data equitable for all stakeholders, from consumers to title companies, in a press release. Blimp … Read more

Black Knight expands marketing offerings with Top of Mind acquisition

The $250 million deal also provides access to customer base of more than 850 banks, credit unions and mortgage brokerages. Real estate data and services provider Black Knight announced it’s spending $250 million to expand its offerings and its customer base with its latest acquisition, Top of Mind Networks. Top of Mind is the developer … Read more

7 daily habits of top producers that’ll bolster your business

The most successful real estate agents don’t do things exactly the same way, but top producers share a framework that allows them to grow their businesses. These seven practices will help you leverage your time to grow your business like top producers do.  1. They grow themselves Top producers focus daily on growing their knowledge … Read more

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